If you’re interested in artificial intelligence, you’ve likely experimented with GPT to generate content, answer queries, or summarize documents. But did you know that you can take things further by building your own custom GPT? These tailored AI models are designed to perform specific tasks, remember instructions, and improve efficiency without requiring repeated prompting.
In this guide, we’ll walk you through the process of creating a custom GPT, unlocking the potential of AI automation for your workflow.
What is a Custom GPT?
A custom GPT is a specialized version of ChatGPT designed for a particular purpose. Instead of using the general ChatGPT model for a variety of tasks, you can train a custom GPT to focus on one specific function. This makes it an invaluable tool for businesses, professionals, and individuals looking to optimize their workflow.
For example, a custom GPT could assist with:
- Drafting reports based on structured data
- Answering customer service inquiries in a consistent manner
- Generating marketing content based on a company’s brand voice
- Automating repetitive tasks, such as contract reviews or data analysis
Custom GPTs streamline processes and ensure consistency, making them powerful tools for business operations.
How to Get Started with Custom GPTs
To create a custom GPT, you’ll need access to ChatGPT Plus, which costs $20 per month. Since custom GPTs rely on the GPT-4 model, upgrading is necessary. If you’re using AI for work, consider asking your employer to reimburse the cost as an investment in productivity.
Step-by-Step Guide to Building Your First Custom GPT
1. Access the GPT Builder
Once you’ve subscribed to ChatGPT Plus, follow these steps:
- Log into ChatGPT-4.
- Click on Explore GPTs in the left sidebar.
- In the upper right-hand corner, select Create to start building your GPT.
2. Define Your Custom GPT’s Purpose
The GPT Builder will prompt you with a welcome message, asking for a description of what you want to build. Be as clear as possible about the GPT’s intended use.
For example:
- “A content assistant that drafts blog posts based on SEO guidelines.”
- “A financial analyst that summarizes stock market trends.”
You can modify and refine this description later.
3. Choose a Name for Your GPT
The GPT Builder will generate a name based on your description, but you can change it to something more fitting. A clear and relevant name helps users (or yourself) quickly identify its purpose.
4. Customize the Profile Picture
Using OpenAI’s DALL·E model, the GPT Builder will generate a profile picture for your custom GPT. While this step is optional, a distinct image can help visually distinguish your AI assistant.
5. Define User Prompts and Expected Inputs
To make your GPT more useful, provide a list of expected questions or prompts users might enter. These help shape the AI’s responses and ensure it provides relevant information.
For example, if building a “Marketing Copy Assistant,” suggested prompts might include:
- “Generate a social media post for a new product launch.”
- “Write an email campaign for a limited-time offer.”
- “Create a blog post outline on digital marketing trends.”
Even if you’re the only user, defining expected inputs will improve interactions.
6. Set Restrictions and Guidelines
It’s crucial to establish clear boundaries for your GPT. Define what it should not do, such as:
- Avoiding topics unrelated to its purpose.
- Refusing to generate inappropriate or misleading content.
- Staying within brand guidelines if it’s for a company.
Additionally, instruct your GPT on how to handle unclear questions—whether to ask for clarification or provide a general response.
7. Publish and Manage Access
Once satisfied with your custom GPT, it’s time to publish. You have three options:
- Private (Only Me): Use your GPT exclusively.
- Anyone with a Link: Share your GPT with selected users.
- Public (GPT Store): Publish your GPT for anyone to access.
If you choose to list your GPT in the OpenAI GPT Store, ensure you meet OpenAI’s verification requirements.
Should You Use the GPT Store?
While the GPT Store is a great way to share AI tools with the public, it currently has limitations, including:
- Lack of analytics: You can only see the number of chats initiated, not unique users.
- Search limitations: The store’s algorithm for surfacing GPTs is unclear, making visibility unpredictable.
- Risk of duplication: Some users report unauthorized copies of their GPTs appearing in search results.
Despite these challenges, the GPT Store can be a valuable platform for sharing your AI tools with a wider audience.
Final Thoughts from iT360
Building a custom GPT opens up new possibilities for automation and efficiency. Whether you’re looking to streamline tasks, enhance productivity, or develop AI-driven tools for your business, custom GPTs provide a powerful solution.
Want to learn more about AI & Automation?
Book an AI & Automation Workshop with iT360 or Contact Us to discover how to build and implement custom GPTs for your business today!
